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Please familiarize yourself with the pre-reads and though-starters for each of the topics of Day 1 “Consumer Inspired Growth” of the Global Marketing Council, on March 8th.
Full deck Marketing Council DAY 1
Polaris x Marketing Council
RESPONSIBLE CONSUMPTION & MODERATION
Global Brand- Heineken
Global Brand-Desperados
Portfolio Optimization – HMEX
Tecate Alta +Innovation (HUSA)
Innovation Rate and Growth Platforms
Memo – innovation shifts
